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Steve Bennedik Name: Steve Bennedik
Occupation: Sky News Networked Media Editor
Country: UK
Total Questions: 9
Total Answers: 8
What Yoosk members think about
Honest Yes No
Clear Yes No
Well informed Yes No
Inspiring Yes No
Consistent Yes No
Well intentioned Yes No
Answered Questions
  1. MTyrrell asked Steve Bennedik: "The McCann's children were left unsupervised in their hotel room. If the parents were from a different socio-economic background would the media be asking the questions that many are asking and not trying..." Show more »"The McCann's children were left unsupervised in their hotel room. If the parents were from a different socio-economic background would the media be asking the questions that many are asking and not trying to normalise this issue?" Show less »
  2. Steve Bennedik answers: "This argument has some justification. In the early days of the investigation, part of the pull of this story, for us and the public, was the fact that these were doctors, a supposedly ideal family unit...." Show more»" This argument has some justification. In the early days of the investigation, part of the pull of this story, for us and the public, was the fact that these were doctors, a supposedly ideal family unit. But I think by now all the questions have been asked, and the parents actions on the night Madeleine went missing have been properly scrutinised. "Show less«

  3. ryanscribe asked Steve Bennedik: "Hi Steve - I wondered how the Portuguese media restrictions had hindered or helped the media report on the case here? Do you know if there was much difference to the way it was reported overseas (non-..." Show more »"Hi Steve - I wondered how the Portuguese media restrictions had hindered or helped the media report on the case here? Do you know if there was much difference to the way it was reported overseas (non-UK)?" Show less »
  4. Steve Bennedik answers: "It's difficult for me to judge media restrictions in Portugal. From the British media's point of view, it has hindered coverage, and I believe has been detrimental to the investigation. It has also allowed..." Show more»" It's difficult for me to judge media restrictions in Portugal. From the British media's point of view, it has hindered coverage, and I believe has been detrimental to the investigation. It has also allowed a vacuum, which has been filled to some extent by speculation both by the Portuguese press and the British media. "Show less«

  5. the6thestate asked Steve Bennedik: "Do you think the fact that the McCann's have employed professional media spokepeople has helped the media coverage of the abduction, or indeed, the attempts to solve the case ? "
  6. Steve Bennedik answers: "I don't think employing professional media spokespeople has done any harm, for the case or for the McCann's. I think they have benefited from getting professional advice. I am sure there are some critics..." Show more»" I don't think employing professional media spokespeople has done any harm, for the case or for the McCann's. I think they have benefited from getting professional advice. I am sure there are some critics who say they lit the bonfire of publicity and so deserved to be burnt. But I think once it gets out of control - and for them it probably felt like it was getting out of control - they need some level of protection. It's not easy dealing with a competitive media. "Show less«

  7. Londontowner asked Steve Bennedik: "What for you has been the worst coverage of the McCann case? Has there ever been a time when you have worried that the media or a certain publication has gone to far?"
  8. Steve Bennedik answers: "Since the McCann's have returned to the UK, I think a lot of the coverage has been over the top. The Daily Express and others have clearly led on the Madeleine story because they know it will boost readership...." Show more»" Since the McCann's have returned to the UK, I think a lot of the coverage has been over the top. The Daily Express and others have clearly led on the Madeleine story because they know it will boost readership. I am sure they'd say the public don't have to buy the newspapers. It's not just the papers. Panorama and Tonight with Trevor McDonald have also been examining the case recently. When the Tonight programme looked at the media coverage of the Madeleine McCann case and asked if there was a witch-hunt, I am sure they were well aware that a programme about Madeleine wouldn't do any harm for their ratings. "Show less«

  9. PikkuMemy asked Steve Bennedik: "Sky News website has Mc Cann's story as a leading story still quite often? How can you justify that? You would think that there are lot's of more important things to cover than the story of one missing..." Show more »"Sky News website has Mc Cann's story as a leading story still quite often? How can you justify that? You would think that there are lot's of more important things to cover than the story of one missing girl?" Show less »
  10. Steve Bennedik answers: "We've reported the Madeleine case extensively and comprehensively. Why? Because we, the rest of the media and the British public have recognised it as an extraordinary story with multi-layered fascination...." Show more»" We've reported the Madeleine case extensively and comprehensively. Why? Because we, the rest of the media and the British public have recognised it as an extraordinary story with multi-layered fascination. We know the public have been and still are fascinated, data from the stories selected on our news website tells us so. Usually the media shines a light on a story, illuminates it for a while, and then moves on. With Madeleine, we have stayed shining the light probably longer than we should. We have only just removed a section heading from our list of sections. It's upset a lot of people. It's difficult moving on when you know the public appetite remains so strong, but as I wrote in the editor's blog, the move is a recognition that after seven months, the Madeleine story is no longer dominating the news in the way it was, and we can no longer justify its prominence. One of the advantages of online is that we can offer lots of different stories, and the let the users decide which ones they want to click on and read. It's a more non-linear service than the traditional television news bulletin. "Show less«

MORE ANSWERS!
Popular Questions
  1. larry1 is asking Steve Bennedik: "Going back a few years, the British public decided Louise Woodward had to be innocent purely on the basis that she was British and “didn’t look like she could’ve done it” whereas now certain members of..." Show more »"Going back a few years, the British public decided Louise Woodward had to be innocent purely on the basis that she was British and “didn’t look like she could’ve done it” whereas now certain members of the public believe Kate McCann to be guilty because she looks “cold” or “not maternal enough”. To what extent do you think the media influences the general public’s judgement about an individual’s innocence or guilt in cases like this and is this influence (one way or the other) intentional? " Show less »
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MORE QUESTIONS!
Recent Questions
  1. larry1 is asking Steve Bennedik: "Going back a few years, the British public decided Louise Woodward had to be innocent purely on the basis that she was British and “didn’t look like she could’ve done it” whereas now certain members of..." Show more »"Going back a few years, the British public decided Louise Woodward had to be innocent purely on the basis that she was British and “didn’t look like she could’ve done it” whereas now certain members of the public believe Kate McCann to be guilty because she looks “cold” or “not maternal enough”. To what extent do you think the media influences the general public’s judgement about an individual’s innocence or guilt in cases like this and is this influence (one way or the other) intentional? " Show less »
  2. 32

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